WS Seattle World
Our WSU Murrow Symposium 2013 Adventure
March 25, 2013
On March 21, I accompanied my colleagues Krystal Franklin, Mindy Jafek and Michelle Pratt (who also happened…
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WS Seattle World
5 Reasons a PR Internship Will Jump Start Your Career
March 19, 2013
Bruce Pinkleton is a professor and head of Strategic Communication in the Edward R. Murrow College of…
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5 Skills I Didn’t Learn in a Communications Class
May 23, 2012
My fellow English majors and I get a lot of grief for choosing a major that is supposedly “useless.” I’ve heard all the jokes: “So your most marketable skill will be being able to say ‘Do you want fries with that?’”; “Everyone speaks English, why would you need to go to college for it?” and my personal favorite, “So you want to teach?”
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Meet Your Weber Shandwick Seattle Interns
May 21, 2012
We get it. We’ve gone through the highs and lows of life after college. It’s tough, and fighting through it on your own can be confusing, frustrating and absolutely terrifying. We also know that when all of your hard work pays off and you land your first internship or job, it’s totally worth it!
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Millennials, It's Our Time to Lead.
September 26, 2011
Welcome the Wild West.
That’s right folks, we live in a time where normalcy is defined as a constant state of flux. Look around – uncertainty and change are commonplace, especially for fast-evolving communications industries like PR and marketing.
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Nail the Essentials for a Successful PR Internship
September 2, 2011
Over the past few weeks, colleagues ranging from hiring managers to interns have posted some incredibly helpful insights and advice as part of our PR Intern Blog Series, (#PRIBS). But before we get too far ahead of ourselves we feel it’s important to take a step back. On the road to rockstar status, there are some essential skills that no PR intern should take for granted, even if they may seem basic.
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Top 4 Ways to Make the Most of Your PR Internship
August 25, 2011
A PR internship is a great way to gain real-world experience and put your skills to the test. When starting out in a new internship position, it’s important to consider what your goals are and what you hope to gain out of your experience. Below are four simple but important ways to ensure that you make the most of your PR internship!
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PR Intern Reflections – 3 Most Useful Things I Learned from College
August 19, 2011
It was my first day as a PR intern at Weber Shandwick Seattle and what was I thinking about? All the countless hours spent perfecting essays, practicing presentations and studying the history of public relations. Ok, maybe not…but all the lessons I learned throughout school have helped me in both getting this coveted internship and applying those skills now that I’m here.
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Debunking 3 Common Myths of the PR Internship
August 12, 2011
From time to time, I’m asked how I got started at Weber Shandwick Seattle. My responses generally vary from “my previous work experience” to “networking” to “pure and total luck.” While the truth may lie somewhere in the middle, how I honestly got a foot in the door (literally) was through my internship.
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The 4 Best Things About Interning at a Global PR Agency
August 5, 2011
I’ll admit, when asked why I wanted to work here, I answered, “Because it’s a global company.” But truthfully, I don’t think I really understood the invaluable learning opportunities one can derive from interning at a global PR agency like Weber Shandwick. That has all changed very quickly. Over the past two months, I’ve had an intense firsthand experience working on an account that has global reach.
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From Intern to Account Director – Reflections on a PR Journey
July 27, 2011
Flashback 10+ years as I approached my last quarter in college and I was determined to secure an agency internship that could possibly lead to a long-term position. My international interest and desire to try agency life after working in the corporate and non-profit environments was the last puzzle piece to deciding the path I wanted to take to kick-start my career, and was what led me to Weber Shandwick. Admittedly, if someone asked me then where I would be in 10 years, I probably would have said “working in international PR, and hopefully for Weber Shandwick, but wherever opportunities take me.” I took advantage of the three-month internship to learn as much as I could, demonstrate my skills and capabilities and get to know people in the office or across the agency, when given a chance.
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9 AP Style Rules Every PR Intern Should Know
July 20, 2011
The one and only college class I ever got a “C” in was AP Style Writing. I remember how my professor would copy each of our weekly news stories onto transparency sheets, projecting the mess of red lines, question marks and “Boring!” comments for the whole class to see. He’d walk through all the flaws, each mistake dropping our grade by ten percent. It truly was painful to watch your “B” go to a “D” in a matter of a missed hyphen, uppercased title and abbreviated five-letter state, especially in front of your friends you just tailgated with the weekend prior.
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How NOT to Write a Cover Letter for a PR Internship – 9 Tips
July 13, 2011
Personally, I hate writing cover letters. You probably do too.
It’s obnoxious to have to dump your personality on a page and find the right balance between individuality and professionalism. Well, get over it. Hating things generally doesn’t make them go away, as evidenced by Carrot Top (and prop comics in general), the Freshman 15 and lines at the DMV.
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5 Preparation Tips for the PR Intern Hopeful
July 8, 2011
Here’s a statement I hear a lot from many of my peers, “I sent out my resume to over 100 companies, have only heard back from a small portion of them, and have gotten even less requests to go in for interviews.” Let’s not forget the famous, “In this economy, I am never going to find a job.” And to be honest, there was a time when I used to say these things myself. I don’t know how many discussions I had with my parents about how prospective employers were failing to recognize my potential value.
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5 Traits of a Rockstar PR Intern
June 28, 2011
At Weber Shandwick we’ve seen some phenomenal interns come through our doors, many of whom have ended up with long-term careers here at the agency. While each intern is different (and that’s a good thing), we’ve noticed a few common denominators for those who have been the most successful. Here are the top five rockstar attributes we look for in every new intern:
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