Welcome to Weber Shandwick Seattle
Weber Shandwick maintains one of the largest public relations networks in the world - measured both in terms of number of employees and geographical coverage. The firm’s success is built on its deep commitment to client service, our people, creativity, collaboration and harnessing the power of Advocates - engaging stakeholders in new and creative ways to build brands and reputation.
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Time to Get Serious About Your Web Development Strategy
Posted on March 22, 2012 | No CommentsAt Weber Shandwick we’re true business partners with our clients. For every press release we write or social media community we manage, there are just as many discussions about how to integrate with the rest of the client’s marketing mix. And being part of developing... -
SxSW Takeaway: On Brand Journalism
Posted on March 21, 2012 | No CommentsFor years, Weber Shandwick has stressed storytelling as a critical component of any client’s communications strategy. And in today’s age of long form blogging and short form social media updates, it’s a huge opportunity to quickly (and accurately) share your message. Today, companies are spending... -
How Humans, Not Machines, Made Rebecca Black Famous [#SXSW]
Posted on March 11, 2012 | No CommentsThere are 60 hours of video uploaded to YouTube every minute. That’s a lot of content, and a debate is raging if humans or machines can curate the content faster. As communications professionals, we’re constantly bombarded by companies who have the Next Great Algorithm, but according... -
Your Survival Guide to SxSW 2012!
Posted on March 8, 2012 | No CommentsAlong with Wade Rockett and Laura Gonia, I’ll be reporting on all the happenings at SxSW 2012 in Austin, Texas, which kicks off on Friday. Earlier this week I spoke with Rockett, a SxSW veteran, who provided some great tips on surviving the show: Eat... -
Four Stars: The Verge’s Approach to Product Reviews
Posted on November 2, 2011 | No CommentsRecently, personal tech enthusiast site TheVerge.com launched to a captive audience. Led by frequent Jimmy Fallon show guest and former Engagdet.com editor-in-chief Joshua Topolsky, the site has acquired some great talent, including mobile guru Chris Ziegler and tablet expert Joanna Stern. One thing in particular... -
“Real” Learnings In Working With “Virtual” Teams
Posted on September 28, 2011 | No CommentsAs I start on my second decade working at Weber Shandwick, it recently struck me that I have only worked on virtual teams. My career at Weber Shandwick Seattle has given me the opportunity to work with more than 25 other offices worldwide (I counted!),... -
Seattle Tech Media To Companies: Share Your Narrative
Posted on September 26, 2011 | No CommentsAt Weber Shandwick Seattle, we take a lot of pride in helping our clients tell their story. It’s imperative to help provide context and narrative to help companies and organizations illustrate the problems they are trying to solve. Landing ink from tech media in today’s... -
WS Seattle @goarmy Team Talks Social Media at Annual Milblog Conference
Posted on May 26, 2011 | No CommentsAs trade shows like SxSW and Blogworld continue to grow in popularity, so do niche events that target individual groups of bloggers. The annual Milblog Conference is such an example. Heralded as the “largest formal event geared specifically for the military blogging community,” the sixth... -
Social Media Breakfast: SMS or Die
Posted on May 19, 2011 | No CommentsSMS or Die. That was the message conveyed at the most recent Seattle Social Media Breakfast, held in Bellevue, Wash. on May 18, where Derek Johnson, CEO of Tatango, spoke about the various opportunities to incorporate SMS strategies as part of your marketing efforts. As...
