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Author Archive
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Weber Shandwick Launches Mediaco
Posted on March 28, 2013 | No CommentsYesterday, Weber Shandwick unveiled Mediaco, a powerful new content creation and distribution unit that will allow clients to become true media companies. Combining first-rate audience profiling, editorial planning and production, emerging technology and paid media, Mediaco will focus on radically transforming client content creation, distribution and... -
Our WSU Murrow Symposium 2013 Adventure
Posted on March 25, 2013 | No CommentsOn March 21, I accompanied my colleagues Krystal Franklin, Mindy Jafek and Michelle Pratt (who also happened to be WSU alum) to WSU’s 2013 Murrow Symposium. It was a whirlwind trip that had us waking up at 4 am and landing back safely in Seattle... -
Making the Leap from Textual to Visual Storytelling
Posted on February 14, 2013 | No CommentsMark your calendars. On February 19th, PR News is hosting a must-attend webinar that will explain how to move from traditional text-based storytelling to modern visual storytelling. This is a must-attend session because the transition from textual to visual isn’t something that’s going to happen... -
Top 20 Public Relations & Integrated Marketing Insights from 2012
Posted on January 15, 2013 | 1 Comment2013 is here. I don’t know about you, but I have a feeling that this year is going to be just as exciting and game-changing as the last. But before we jump headfirst into 2013, I encourage you to take a look at our best... -
Weber Shandwick Seattle, Ugly Sweaters and SU2C
Posted on December 7, 2012 | 1 CommentIf you happened to see any of the people that work at Weber Shandwick Seattle today, you probably had the pleasure of seeing some really, really ugly sweaters. Don’t worry, we’re not usually so fashion-challenged. Today is actually Ugly Sweater Day at our office, which... -
A Crash Course on Social Content Planning
Posted on November 15, 2012 | 2 CommentsA Piece of Cake? So, you’ve been tapped to write a content plan for your client or brand. On the surface, it seems like a pretty straightforward task. I mean, how difficult can it be to plan out a few tweets or posts over the... -
Weber Shandwick Seattle Hiring for Tech & Healthcare PR!
Posted on September 6, 2012 | 2 CommentsInterested in joining one of Washington’s Best Workplaces and 100 Best Companies to Work For? Weber Shandwick Seattle is hiring! We are seeking strategic, creative and passionate candidates for a variety of our technology and healthcare accounts, including: Interns – Technology, Consumer and Healthcare Assistant... -
1st Take with Chris Vary: Integrating Paid Strategy
Posted on August 20, 2012 | 1 CommentMost savvy marketers have heard the phrase “content is king.” It’s a concept that emphasizes the importance of compelling content when approaching an online marketing strategy. Yet, great content can only take you so far. And this is due to the seemingly endless amount of... -
Two Minutes with…Kathryn Nolasco
Posted on August 8, 2012 | No CommentsEver heard of that saying about how a picture is worth a thousand words? Well, I'd argue that a top notch infographic is worth even more. In a special edition of our Two Minutes With blog series, Weber Shandwick Seattle Art Director Kathryn Nolasco has created a custom infographic to help us get to know her better.
