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National Day of Unplugging 2013

Weber Shandwick Seattle takes an integrated approach to communications. We engage, always. We spark conversations, keep them going and turn ideas into global movements.

Take a Tech Detox and Celebrate National Day of Unplugging

February 28, 2013

To celebrate the fourth annual National Day of Unplugging on March 1, our client Reboot is asking people around the world to publicly share what they do when they’re not using technology.

The “I UNPLUG TO _____” campaign invites people to share their commitment to unplugging by posting photos of what they will do when not using technology to www.NationalDayofUnplugging.com.

Why should you unplug? There are signs pointing to technology overload: a new study from the Pew Internet and American Life Project found 61% of current Facebook users have voluntarily taken a break from using Facebook for a period of several weeks or more.

Not sure what do to when you unplug from all your gadgets on the National Day of Unplugging from sundown on March 1 to sundown on March 2? Check out Reboot’s free UNDO list for ideas.

We got a jump start on this year’s event by combining our pledges with a company book drive. Take a look at our photos below!